How EOS Upset The Beauty Aisle And A Centuries-Old Industry

In an article by Fast Company, the amazing story behind EOS was finally revealed. The small startup company came out of nowhere and upset a century-long lip balm standard. Before EOS, consumers had to make a decision between numerous tubes of lip balm that offered differences only in flavor and brand.

Eight years ago, shelves of places like Walmart, Target, and Walgreens began filling with brightly-colored orbs of lip balm made by the company EOS. Magazines began raving about the product and the amazing flavors. Then, celebrities were noticed using the amazing product; Kim Kardashian, Miley Cyrus, and Christina Aguilera were among them. Today, online merchants like Amazon sell EOS products too.

Evolution of Smooth (https://evolutionofsmooth.ca/) quickly became a product everyone was talking about, and purchasing. They very quickly became the second best-selling lip balm in the entire country, surpassing centuries-long products like Chapstick and Blistex and becoming a $250 million company. EOS sells over 1 million of those colorful orbs per week and their future looks continuously promosing.

Sanjiv Mehra, co-founder of EOS, joined with Craig Dubitsky and Jonathan Teller in an effort to shake up the beauty aisles of drugstores. The category of lip balm seemed like an obvious choice for in need of innovation since most products were indistinguishable from each other. Most lip balm brands were driven purely by cutting costs and competing on price. The team saw their opportunity to change the standard.

Even though lip balms had previously been treated as a unisex product, EOS knew that studies had shown that it was product used mostly by women. They also knew that women didn’t find the product fun or enjoyable, just necessary. The EOS team saw an opportunity to market a lip balm product to women that could deliver them some sort of delight.

Thus, the EOS lip balm was created. The product they created engaged all five senses, from the way it smelled, to the way it tasted and how the orbs felt. Their lip balm was price competitive and all organic to-boot. EOS created success with “the lip balm that makes you smile.”

Visit the Evolution of Smooth.ca website and Amazon product page to make a purchase.

What Are Some Common Photography Mistakes?

It is always interesting how some people can take great pictures while other people can never seem to take decent pictures. There are a variety of reasons why some people can take what appear to be excellent pictures on adrianjosevelasquezfigueroa.webs.com and other people appear to struggle. The difference between the two situations is sometimes very simple. In some cases, the people who tend to take poor quality pictures have certain things that they are doing that are causing the photo problems.

There are common mistakes that many people make all the time regarding photos. The mistakes can be corrected easily by simply understanding what not to do related to taking pictures on about.me. Poor pictures are usually caused more by what people should not be doing instead of what they are doing. As a result, many people can improve their pictures tremendously by just avoiding certain common mistakes.

Although there are numerous mistakes that people can make regarding taking photos, there are around 10 mistakes that cause the most problems with photos. People can determine in a few minutes what is the cause of their photo problems by eliminating any of the common mistakes that they are making.

Adrian Jose Velasquez Figueroa provides a list of common mistakes that people make concerning taking pictures. Many people respect the advice and tips offered by Adrian Jose Velasquez Figueroa. Known as a talented and skillful taker of photos, he has a following of people regarding his photo information.

10 common mistakes that Adrian Jose Velasquez Figueroa suggest that people avoid involving taking pictures include:

1. The majority of the pictures are taken while traveling
2. The composition is not correct.
3. Photographs are not consistent.
4. The shots are not sharp enough.
5. The person taken the picture is not close enough.
6. HDR is excessive.
7. People take too many pictures.
8. The level of black and white is not correct.
9. The colors are too strong.
10. There is no topic.

Adrian Jose Velasquez Figueroa is a man of many talents. While he is an excellent photographer, he is also an excellent businessman. Adrian Jose Velasquez Figueroa is an executive in Panama where he holds several executive positions spread out over multiple companies.

In addition to his talents as a photographer and as a businessman, Adrian Jose Velasquez Figueroa is also a community leader. He takes time to help out with many causes in the Panama community.

Learn more about Adrian Jose Velasquez Figueroa:
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The Versatile Professional Career of Dick DeVos

Dick DeVos is an investing genius, founder of successful firms, politician, and one of the world’s prominent philanthropists. He hails from Michigan, and he is the son of Richard DeVos, the co-founder of the recognized Amway Corporation. DeVos is a loyal supporter of Democratic politics and causes. Dick DeVos even participated in the heatedly contested Michigan gubernatorial race of 2006. However, Jennifer Granholm won the election.

Brief history

DeVos was born to Richard DeVos and Helen June in Grand Rapids, Michigan back in 1955. Since their family business was operating in the basement of their home, DeVos handled simple duties such as greeting attendees and clearing plates during Amway’s annual conferences. Read more: Amway heir Dick and Betsy DeVos move into sprawling 22,000-square-foot mansion

Doug, his brother, was also involved in Amway Corporation as he was growing up. The role of these two brothers grew to address gatherings and giving product demonstrations. DeVos received his high school education from the Forest Hills System.

DeVos is a graduate of Northwood University with a degree in business administration. He supports education initiatives, and he has received honorary doctorates from several institutions of higher learning such as Northwood University, Grove City College, as well as Central Michigan University. He established Education Freedom Fund that paid tuition fees for over 4,000 economically disadvantaged children in Michigan.

Career accomplishments

DeVos launched his business career at Amway Corporation in 1974, serving in the department such as manufacturing, finance, research and development, and sales. The company appointed him as the VP responsible for managing its branches in 18 countries.  Learn more about Dick DeVos: http://www.mlive.com/business/west-michigan/index.ssf/2016/04/devos_company_gets_new_ceo.html

He leveraged his in-depth knowledge in operations leadership to oversee the identification of new markets. Additionally, for the first time since the establishment of Amway Corporation, the overseas sales exceeded the national sales. Orlando Magic Basketball became a subsidiary of Amway Corporation, and DeVos secured the position of the President of the team.

The restructuring of Amway

After his contract with Orlando Magic ended, DeVos rejoined Amway as the president, filling in for his father who had retired. He led the company into opening new service centers in over 50 countries across the six continents. In 2000, he implemented a radical corporate restructuring that resulted in the establishment of Alticor.

Alticor harbors Amway and other subsidiary corporations. Upon retiring from Alticor in 2002, DeVos rejoined The Windquest Group as the President. The company has vested interests in technology, health, manufacturing, finance, and other industries. It invests in technologies that are environmentally friendly and economically sustainable.

Mike Baur and His Company Swiss Start Up Factory

Swiss based entrepreneur Mike Baur is currently the founder of a company called Swiss Start Up Factory. His company works with a number of entrepreneurs by helping them get funding and mentoring to start their business. As well as being an entrepreneur, Mike Baur has also been an investor for many years. Baur began investing in start up companies in the year of 2004 and experienced much success. At the beginning of his career, Mike spent a number of years in the field of finance as a bank professional. All of these experiences have enabled Mike Baur to establish himself as a well known businessperson in Switzerland.

 

When Mike Baur started his career, he worked in finance for a number of banks. During his career in banking, Baur would often consult with entrepreneurs about their objectives of starting their new company. Many of these entrepreneurs needed capital to start their businesses and Mike would help them get the resources they needed. After working in the banking industry for over two decades, Mike began to invest in start up companies. He would often invest his funds in new companies with high profit potential. With a considerable amount of success he would then look to use this experience to help him start up a company of his own.

 

Mike Baur is now the founder of Swiss Start Up Factory which specializes in providing capital and advisory to many start up companies. The firm has a unique business model in which it has a number of entrepreneurs attend an event to pitch their new business idea. During the meeting Mike will listen to each pitched idea and decide on which businesses to work with. Once a business is selected, Baur will then begin to provide them with the assistance they need in order to become successful businesses.

 

Once Baur chooses a particular business to work with, he will provide them with referrals for funding sources as well as provide them with mentorship. Mike will often work with start ups by getting them the funds they need in order to purchase inventory, acquire real estate property and also expand facilities. He will also provide them with advice on how to market the company, manage employees and also find ways to provide more customer satisfaction. By getting this assistance, a number of start up businesses will have what they need to maximize their potential for success.

Livio Bisterzo Oversees the Creation of a Culturally Relevant Snack

Livio Bisterzo Creates Socially Conscious Snack HippeasLivio Bisterzo had a revolutionary idea of creating and commercializing a tasty, healthy snack. Bisterzo and his team of experts worked across distinct time zones. After a series of product creation and consumer testing, they came up with a groundbreaking product known as Hippeas. The product is a perfect mixture of gluten-free veggies, 100 calories for every pack, source of protein, and fiber.

According to Bisterzo, they used chickpeas as the chief ingredient and focused on identifying the ideal shape, size, texture, bite, and taste. Bisterzo and his team knew that they had to develop a snack that borrowed most of the aspects from what consumers are accustomed to and one they would pick up with utmost confidence.

Bisterzo led his team to the creation of a snack that suits the needs of the health conscious consumer. He said that they also wanted to come up with a product that delivers on taste. The founder of Green Park Brands was optimistic that the snack would revolutionize the food industry.

Social Responsibility

Hippeas is a culturally relevant brand. It has entered an agreement with Farm Africa, and it will be offering financial aid to farmers of chickpea based in eastern Africa. A certain proportion of the sale of Hippeas will be dedicated to chickpea farmers. The snack has received thousands of reviews from consumers who are happy with its taste and highly nutritious nature.

Who is Livio Bisterzo?

Livio Bisterzo is an intelligent Italian business mogul based in Los Angeles. He had a knack for entrepreneurship even at a young age. He joined the great University of the Arts located in London for a business-related degree. Upon graduating, Bisterzo launched an event business in 2003. Then, he proceeded to form a diversified business portfolio comprised of hospitality, lifestyle, as well as consumer brands. His incredible record of achievement in the brand building has been featured in GQ, The Times, Harpers, and Vanity.

In 2008, Bisterzo collaborated with RNA Corporation to design and launched Kyoku for Men products (men’s skincare line). In 2010, he withdrew from the business and took a break for several months. Bisterzo returned to the corporate world in 2011 and acquired Little Miracles, a leading Danish beverage business. The brand bagged several global awards and expanded its addressable market to over 26 nations. Bisterzo unveiled a revolutionary food company called Green Park Holdings in 2015. The company presented its first brand, HIPPEAS, in April 2016.

Keep Reading: http://www.mommyonthemoney.com/2016/11/socially-conscious-healthy-snack.html

Markus Rothkranz Discusses Raw Food And Changing Old Habits

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Markus Rothkranz is a raw food expert and nutrition guru who has his own method of eating that helps the world live its best life. This article explores how Markus approaches health, eating and the diets used in the modern age. He thinks differently from many of the other pundits in the industry, and he wishes to give his fans and readers concrete information that changes lives.

#1: Raw Foods Are Incredible

Raw food diets are recommended for those who have been diagnosed with certain terrible illnesses, and Markus believes a raw diet is useful in any case where the dieter simply does not have any control over their cravings. Going completely raw is a fast and efficient method of changing one’s diet, and it may be done in the produce section of the grocery store.

Healing Through Truth and Surrender with Markus Rothkranz

#2: Changing Old Habits Is Essential

Changing old habits is quite difficult as someone with a bad habit often overlooks it in favor of a diet. Markus believes that old habits cause more problems than any food product in the world, and the asks all his followers to consider habits they keep that are unhealthy. Quite a few things may be discovered in a moment of honesty, and Markus asks his readers to change their habits at once. He talks about old habits as they are the source of many issues.

#3: Replacing Bad Habits With New Habits

Markus is a proponent of ensuring that an old habit is replaced with a new one. He would recommend that someone who eats quite a lot of processed food eat a fresh fruit or vegetable in its place. He may ask them to consider how and when they exercise, and a lifestyle change will come about as habits are swapped out several times over.

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#4: Inspiring Millions Through The Media

He is quite a fan of social media, online videos and online writing, and Markus has created an empire that is based on his belief that reaching people online is simpler than waiting for them to find him through traditional means. He creates new content often, and every piece of new content is built upon the belief that Markus has something new to say. He shares stories of those who have had fantastic results, and he speaks about his own life in the fitness industry.

#5: How Fast Will Results Happen?

Markus does not promise results to his readers, but he shares stories that prove results will come. The consistency created by faithful followers of his plan will ensure they are healthier when they have changed their lives. Markus does not sell a diet. He shares a way of life that he partakes in himself.

The most wonderful way to diet is to examine a life spent making improper choices. Markus believes every follower he has may change their life, and he wishes to see them alter their lives given his inspirational messages. It is evident that Markus is following a plan that will extend anyone’s life.

10 Questions with Markus Rothkranz

IAP selected to support the U.S. Army Distributed Common Ground System Contract Valued at $53 Million

IAP Worldwide has announced that it has won the United States Army Contract that allows the company to offer solutions in fielding, integrated logistics, and the training support for the Undistributed Common System Ground Army ad Project Manager at the Fort Hood. The company also provides these solutions to other locations stated by the Army throughout the world. The work will be done on the Third Generation Rapid response team contract vessel. The United States Army is one of the most valued IAP Worldwide Services’ customers. For the company, developing services and solutions to this organization gives them great honor.

IAP Worldwide Services is seeking to solve the most impending problems facing the United States Army. The Chief Executive Officer and President of IAP Worldwide Services, Doug Kitani, say that the company has partnered with numerous nations and ally customers to offer a broad range of services. According to the Vice President of IAP Worldwide Services in charge of Technology and Security programs, their clients’ mission is covered so as to develop the most economical solution for the problems. For the company, they strive to engage in activities that never lose focus on their clients’ problems. Therefore, IAP Worldwide offer unparalleled responsiveness and attention. Their deepest commitment is felt in professionalism and excellence.

The United States Department of Defense under the support of the Army has a primary system to process information, post data, surveillance, reconnaissance information, and disseminate intelligence. IAP Worldwide Services has a strong commitment towards the provision of information regarding the weather, the terrain, the operational environment, and vital information to the United States station commanders in the field. For this reason, IAP Worldwide has won the contract valued at $53 million to cover solutions in data processing, hardware certification, networking, processing, system reconciliations, warehouse operations, training, and other services related to the United States Army operations in the country.

IAP Worldwide team is thrilled to receive this unique opportunity. It is a show of how they have served their clients with a lot of diligence. For this recognition, they have determined to provide high-end solutions to the United States Army without fear or favor. For them to succeed in their mission, they will employ the highest levels of technology to offer these solutions to the Army Commanders in the field. IAP Worldwide Services has proved to be beneficial in their operations. This selection speaks for itself. For the Army, IAP Worldwide Services is the best solution to aviation and engineering design problems.

Read more about IAP Worldwide on Hoovers
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Handy Cleaning Services – Using Professionals to Put Homes in Order

Busy executives have no time for house chores. After work, all that is on their minds is a meal, a shower, and good rest. The demand for home cleaning services has therefore been on the rise, as more people need help cleaning their homes.

Handy, a home cleaning service connects individuals looking for household services with top-quality professionals. Umang Dia and Oisin Hanrahan founded this company in 2012. Their aim was to bridge the gap in the market for effective and trustworthy professionals to do household chores.

By 2014, Handy was grossing $1 million a week in bookings. These bookings come both from new and existing customers. Handy has hired 50 employees, and over 10,000 freelancers. Every employee goes through a thorough vetting process and has a background check. Handy makes sure that the professionals who they send to homes are experienced and friendly.

To expand its reach on the West Coast., Handy purchased Exec, a West Coast cleaning company, in January 2014. In December 2015, Handy secured $50 million from Fidelity Investments, and previous investors TPG Growth, Highland Capital, General Catalyst, and Resolution Growth. This capital was to fund an aggressive expansion plan that involved doubling the number of cities where Handy is in operation.

Handy.com, being a market leader in household cleaning services, has made communication with the customer much easier. The introduction of the Handy app gives customers the liberty of booking cleaners, handymen, plumbers and other service providers from their mobile phone. This booking service, which takes only 60 seconds, guarantees next-day availability. If one is not happy with the services provided, Handy gives a 100% money-back guarantee.

Diversification is the key to business growth. Handy has recently diversified into furniture delivery and assembly, under the brand name Handy Delivery. This furniture is available on the Handy website. Customers can make their orders, have the furniture delivered and assembled for a flat fee starting from $49.

Handy’s services are currently available in 28 cities in the United States (https://www.handy.com/cleaning-services/new-york), two cities in Canada and London. This company generates 85% of its revenue from cleaning services, proving that this industry has potential. Handy’s method of connecting the consumer and the service professional through their mobile app turned out to be a success.

For busy executives and young professionals who have no time for household chores, Handy has the solutions. Download the app and make the booking. Handy does the rest.

 

Covers.com Reveals Interesting Saints vs. Panthers Line

The NFL is an exciting league to watch. Predicting what can happen is a proverbial mixed bag. Certain teams are strong favorites to win and they do win. Other times upsets occur. Betting lines go beyond the actual score of the game and create a landscape more appropriate for placing a wager. Even with the most accurate of lines, no one can make a bet with a 100% guarantee of an outcome. Many do choose to comment on lines and games. A few even rise to the level of experts. Covers.com is home to many experts and the site delivers excellent analysis on NFL games and lines.

The New Orleans Saints face the Carolina Panthers during week 11 of the NFL season. The line hovered at -3.5 with an over and under of 52. An analysis of the game was presented at the Covers.com site.

A video posted on the site reveals that there is a lost “luster” to the game due to losses suffered by both. Cam Newton is the quarterback for the Panthers and his completion record has slipped. “Slipped” might be an understatement. Newton is an exceptional player, but his completion record is very low this season. Perhaps this has contributed to the very weak performance of the Panthers throughout the season. The overall weak performance of the Panthers does not exactly make them a tremendous favorite. They still remain favorites at a -3.5 line.

3.5 is not exactly a huge number, but it does mean the team has to win by “more than a field goal” in order for those who bet on it to collect. The Saints have not exactly been on a raging win streak, which allows the stumbling Panthers to gain an edge as favorites. A lack of pass completions does lead to questions about whether or not the Panthers can beat the Saints by at least a touchdown.

Randomly coming up with point spreads is not exactly the way these numbers are arrived at. Viewing the video reveals a lot of thought and analysis goes into coming up with the 3.5 figure. A good analysis site should be able to back up any lines it presents. This is done through discussing the logic behind the line.

Such information can be very helpful to those interested in placing a wager at a sportsbook. Knowing what lines are legitimate helps with making a relatively safe wager.

Markus Rothkranz – Is Calcium What Your Bones Really Need?

Everyone has zoned in on calcium as the key to bone strength. We have it forced into our minds as children by our parents, schools, nurses, doctors, hospitals, and our grandparents. But is calcium really what our bones need?

Everyone is so focused on the concept of calcium and getting it from a milk based product, they do not realize that calcium is in pretty much everything we eat. It is even found in junk food. Calcium is found in its purest form in green, leafy vegetables.

However, since doctors are so focused on us getting enough calcium, we load up on it in every way possible. What is actually happening from all of this calcium intake?

Our joints are stiffening up, arteries are stiffening up, and muscles are contracting. To make matters worse, the incidence of kidney stones is increasing dramatically. People are literally calcifying because they are taking in too much calcium. It is so bad that during autopsies, when the heart is opened, white slime leaks from the muscle. This white slime is actually calcium.

So if we are overloading on calcium, but doctors keep saying that we need it, what is the problem? The true problem isn’t getting the required amount of calcium, it is absorbing the calcium in a way that the body can utilize it. In order for our bodies to use the calcium we take in, we must also take in magnesium, which is where the true deficiency is. Magnesium is hard to get because it does not come in any animal product, fruits, or vegetables. This is because the soil used for farming has been depleted of it in the last one-hundred years.

Taking a daily supplement that contains magnesium can dramatically help you utilize the calcium that you are taking in. It can also help prevent the development of a heart attack.

So by all means, ignore your doctor when he says you need more calcium. You have more than enough calcium, what you truly need is the right setting for it to be absorbed, and your ticket to that perfect setting is one simple vitamin that you can purchase for a few dollars at your local nutritional store – magnesium.